New York Times Website
Eye tracking study for a precise understanding of reading patterns and discover article legibility improvements.
Using Tobii and SMI hardware
Using Tobii and SMI hardware
Included Bose Frames and Ultra Open Earbuds
Tested with Newark Police Department
Overlapped with the early Instacart partnership
On-road testing with riders
Design backed by gameday research
Covered Google Home and Amazon Echo
Improved Alexa skill performance by 36%
Launch research and design iteration
COVID-19 pandemic emergency project
30% conversion increase during testing
Fitness content creator platform
Evolution of the Zumba Virtual Class Platform
Early AI and ML algorithms
Findings motivated urgent changes
Used analytics to drive design decisions
Expanded template libraries and tools
Reduced data entry time by 78%
Lead designer from discovery to shipping
Patent pending
Open source privacy-first analytics platform